With the goal of creating a new and modern global fashion brand, the ambitious couple has targeted only the finest, highly selective retailers and special event pop-up stores to launch the brand Julian Reed to the world. One of the founders and an esteemed Norwegian designer, Hugo Reed is determined to turn Julian Reed into a force to be reckoned with on the global fashion scene, and every modern man’s first choice. Julian Reed is a brand that redefines the global premium segment in the menswear market.