Combining versatility, imagination and a love of nature, Kolbjørnsen founded Kviitkrull after dabbling in photography as a hobby, before eventually making a career out of it. “The company is basically being developed as I go along. I have never run a business before, so I am constantly learning and adapting. I guess the company itself is based on my versatility as I do styling, photography and upholstery,” Kolbjørnsen says.“Photography is what I want to do, primarily, but it’s a lot of fun to spice things up with design and prints.”