“I got tired of the wear-and-tear clothing the market offered. I wanted timeless pieces that I will love to wear in the future as well, not only today,” explains Petra Sofia Westerlund, founder of Santa Ni. She has many years’ experience from the retail and fashion industries, and as she also wanted to develop a more creative streak it was an easy decision to start Santa Ni. Today, each collection consists of 50 pieces in superb quality. Currently, Westerlund lives on and works from Mallorca, but the connection to her homeland of Sweden is essential. “I love the Swedish nature, and our choice of colours for each collection is very much inspired by the Swedish landscape. We also produce everything in Sweden,” she says.