One million people live in eastern Jutland in the area between Aarhus, Silkeborg and Horsens, and the area known as Business Region Aarhus has the highest growth rate outside the capital. “I think our council’s biggest strength, however, is that we’re personable,” says Jørgen Gaarde, the mayor of Skanderborg. “We really appreciate the economic and social value that the businesses and innovators add to the area, and the municipality’s size allows us to be on first-name terms with many of the people who run them.” In its report, DI commended the municipality for the equal and proactive service it provides to businesses, noting in particular the council’s ability to understand the point of view of the area’s businesses and carry out effective and equal dialogue.