Midsummer Tea promotes indulging in healthy, white tea, whether it be an invigorating morning brew, a cosy cup on your picnic, or a rehydrating ice tea after yoga. “I got the idea for my tea company as I watched the trend of detox, skinny and healthy teas really catch on in Melbourne,” explains Jessica Loft. “I did extensive research in creating a healthy and exclusive tea and found that handpicked and mildly processed white tea was the purest.” The name came naturally. “The tradition, the magic and mystery about Midsummer, the flower garlands, the sun that never sets, the seven flowers under the pillow… I love it!”