Åry Trays: A design powerhouse — rooted in craftsmanship and tradition
By Nina Bressler | Photos: Åry Trays
Åry Trays has been around for a long time: founded in the small Swedish town Nybro in 1952, the company has experienced a monumental growth journey that has turned them into the market-leading brand for interior design and furniture. The original birch veneer trays are still at the heart of the production, which has been expanded with a wide range of products perfectly tailored for homes and hospitality.
Åry Trays is an entrepreneurial success story originating in the deep forests of the southern county in Småland, Sweden. Its moulded birch veneer trays have remained a popular product from the start, gaining traction thanks to the high-quality and unique design that lasts across generations.
The craftsmanship has helped maintain and expand the customer base and take the company into new markets around the world. While Åry Trays primarily sells its products to retailers and acts as a sub-contractor for numerous well-known international design brands, products are also available to private customers through the sister brand Åry Home.
”Åry Trays has become market leading in private label and bespoke products for companies around the world,” says Thomas Hagström, CEO. “What started as a small business with local talent and quality trays at the core, has become an international company that creates anything from small items to unique designer furniture for trusted and distinguished names on markets around the world.”
Sustainability and transparency is key throughout production. Local skills and products are utilised as much as possible, along with well-researched wood providers from FSC-certified forests, and all waste goes into heating the premises and machines. The mode of production and expertise creates sturdy products that are proven to last for decades.
”So many people – from private consumers to global corporations and hospitality brands – are looking for ways to reduce plastic usage and replace it with sustainable alternatives that guarantee quality. Åry Trays has put all the accumulated expertise into creating collections to meet these needs, that can be tailored to specific requests and industry requirements in ways that few others can,” Hagström concludes.
Web: www.arysweden.com
Instagram: @arytrays
@aryhome
LinkedIn: ÅRY AB - Åry Trays, Åry Home, Designbrickan, Åryform
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