The magazine promoting Scandinavian lifestyle, travel and business.
Scan Magazine is a unique English-language showcase for Brand Scandinavia. It appeals to all those who have a relationship with or a connection to these countries – be it through family, business, tourism, migration or investment.
Scan Magazine is part of the Scan Client Publishing portfolio, with headquarters in London. We have over 11 years’ experience of publishing and content creation, and have delivered quality content to more than 10,000 businesses, including iconic brands whose content reaches a wide range of customers globally.
Where digital meets print
Air lounges, gates and in-flight
In partnership with Dawson Media Direct, Scan Magazine is distributed in print at the boarding gates with a large number of airlines, including the major airlines in Scandinavia, and covers a range of flights to and from the major airports in Denmark, Norway, Sweden and Finland.
Scan Magazine is available in print at the following ferries
Denmark. Hirtshals – Color Lines and Fjord Lines terminal. Frederikshavn – DFDS and Stena Lines terminal. Grenaa – Stena Lines terminal.
Norway. Bergen – Fjord Lines terminal. Kristiansand – Color Lines and Fjord Lines terminal. Langesund – Fjord Lines terminal. Larvik – Color Lines terminal. Oslo – DFDS terminal.
Scan Magazine is available in print at a wide range of tourist offices in Denmark, Norway and Sweden.
In collaboration with FERIEDANMARK, Scan Magazine is available in print at over 50 Motorway service station stops in Denmark.
Via monthly special promotions, Scan Magazine is placed in newspaper stands at Bromma Stockholm Airport, Malmö Airport and Landvetter Airport.
Special Promotions Scandinavian Airports
We carry out regular special promotions on the large set the advertising screens in Scandinavian airports. The onset campaign is at Oslo airport. The aim is to reach as many as possible, always promoting our latest issues, content, and the Scan Magazine brand.
In 2018, we had a four per cent travel-related pick-up from the DMD Media Wall at Gatwick Airport, the UK’s second-largest airport with an annual traffic of a total of 46 million people.
We are really happy with how Scan Magazine understood and presented our appreciated and cherished cheese in a way that aligns with what Västerbottensost® stands for. A pleasant and professional service that made for a great collaboration, which we would warmly recommend.Maria Forsner, Brand Manager Västerbottensost® Sverige
Go digital with 23 separate airlines and 975 top-rated hotels.
In collaboration with Asendia Press and Media Carrier GmbH, we offer global and domestic digital distribution. Scan Magazine is currently available via 23 airlines and 975 four- and five-star hotels.
Media Box is a digital resource that enables us to offer an exclusive audience Scan Magazine as a download. With Media Box, we provide our title to frequent flyers in airline lounges and guests of exclusive four- and five-star hotels. Thanks to the electronic distribution, the titles are always up to date, in some cases even before the print edition is available.
In collaboration with PressReader, we have global and domestic digital distribution of our titles. Due to the electronic distribution, the titles are always up to date, in some cases even before the print edition is available. Every time a passenger flies, they can download Discover Germany, Austria and Switzerland to read on the way to the airport, in the lounge or in-flight.
Our experience of working with Scan Magazine has been a very positive one. The team has been professional and easy to work with, and we were very pleased with their coverage of the UK arm of our global business and its Danish heritage.
Caroline Wolton, Communications Manager, Maersk Line UK & Ireland
Reap the benefits and enjoy the SEO value of being
published on our website
We understand web publishing – and we know how to tell your story in a way that online readers will enjoy. All our advertorial features are listed on our website with each their own editorial company page. This way, you achieve coverage not only in print, but also as part of our extensive, SEO-proof database of sought-after businesses. With thousands of monthly visitors, our website is the ideal place for you to present your brand among the best of attractive destinations, innovative businesses and quality brands.
Your content hosted on our website will not only enhance your own Google ranking, but also add an enlightening context to potential customers who are researching your brand.
We did not know we needed Scan Magazine until we got it. Today, we would not do without it! It gives us what we have always known to be ultra-important: an Anglo-Nordic window to communicate with a Nordic and global audience interested in all Anglo-Nordic affairs, supported by our respective business communities.
Per Troen, Chairman, Danish-UK Chamber of Commerce
Our readers are active people of all ages, many of them travelling for business or to visit family, and others on holidays or a quick city break.
between 21 and 30
between 31 and 40
between 41 and 50
between 51 and 60
16% of our readers have an annual income exceeding £75,000 pa.
48% of our readers
52% of our readers
Why on the move?
Visiting relatives and friends
Taking a city break
On their way to an event
Travelling for other reasons
Scan Magazine’s understanding of our product was excellent from the first moment we had contact. The editorial we did for Bergen and the fjord region was great.
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