Adamsbro: Premium equestrian lifestyle brand
By Malin Norman | Photos: ADAMSBRO
Swedish lifestyle brand ADAMSBRO exploded onto the interior decoration scene a few years ago, with a range of equestrian-themed products.
After a few trips around the fashion industry block, Lotta Lindsten was ready to leave it behind and challenge herself with a new business venture. It was a natural step in her career when she decided to swap fashion for home décor and founded ADAMSBRO. To say that it worked would be an understatement.
ADAMSBRO is now a well-established, internationally renowned equestrian lifestyle brand, offering an exclusive range of luxury products including cushions, blankets, lamps, candle holders, and fashion accessories in premium quality. “Our brand is aimed towards people with an interest in horses, who are prepared to pay a little extra,” says Lindsten. “We always strive for perfection and want to give a ‘wow’ feeling whenever a customer unpacks a new product.”
The brand is present at major equestrian events around the world and can be found in many prestigious customers’ homes, from horse enthusiasts, to people who work in the industry, to princesses. Most customers are women who buy items for the family home or as gifts.
Wrap yourself in equestrian luxury
The range has an equestrian lifestyle theme, inspired by Lindsten’s love for horses, her life on a horse farm, ADAMSBRO, and the surrounding nature reserve. “The designs, including colours, patterns, and materials, are intended to be easily combined,” says the founder. “You will be able to find your own personal style, whether living in the city or in the countryside.”
In addition to the popular bestsellers such as cushions and blankets, ADAMSBRO has expanded its range of products to include fashion accessories and garments. One such new item is the cashmere poncho, a warm and soft garment that is also incredibly chic, available in a number of colours and patterns. Another popular new design is the boxy tailored blanket jacket, which is made out of blankets.
And right in time for the colder, darker autumn and winter months, ADAMSBRO has introduced a luxurious fragrance candle range that will fill your home with delicious scents. The candle is also available in a set of three in a gift box, perfect for a loved one.
The ADAMSBRO products can be found in the brand’s online shop and can be shipped worldwide.
Web: www.adamsbroequestrian.com
Facebook: ADAMSBRO
Instagram: @adamsbroequestrian
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