New Scandipop sounds: October 2025
By Karl Batterbee
Songwriter to the superstars Ina Wroldsen is writing for herself again, and she’s back with not one but two top-tier pop offerings. The ‘double a-side’ single is a yin and yang approach. On the one side, we have Stay; the hard-hitting story of a toxic relationship told from the perspective of a person who hasn’t yet realised that they can get out of it. And on the other side, we’ve got Happy Ever After; delving into the lighter and fluffier side of relationship woes, but given from the perspective of a person who is seemingly threatening to get out of it on a daily basis! The former sounds like it could have been a Kygo collab, with the latter coming across as a lost ABBA classic. Both showcase why Norway’s Ina Wroldsen is just as vital to pop music as an artist as she is as a songwriter.
BATHSHEBA has teamed up with her fellow icons of the Danish music scene Safri Duo for a song that presents another pairing for your ears – a chill-house and dancehall hybrid! Baya (Take Me Away) is a tropically warm blanket of sound to be enjoyed the second you press play.
Sweden’s Omar Rudberg has delivered a vocal performance for the ages on his brand-new single. Dying initially brings to mind classic Queen in its melody, before fully doubling down on those Queen references as the production starts to fully blossom. But with that vocal, Omar unmistakably ensures that listeners know that it’s his song. A theatrical ballad with bags of personality.
Norwegian artist Anna of the North has long mastered the Nordic craft of turning heartache into hit-potential pop of epic proportions. And she’s got another example of it to immerse yourself in. Her new single Waiting For Love is three minutes of electronic existential euphoria, followed by an extended outro of a robot trying its hardest to hold on to hope. Poetic, really.
Web: www.scandipop.co.uk


