QKoreanCosmetics: Love the skin you’re in
By Maria Sødal Vole | Photos: QKoreanCosmetics
With a focus on quality and building strong customer relations, family-run QKoreanCosmetics has taken the Scandinavian skincare market by storm. The Norwegian webstore delivers handpicked Korean cosmetic products that help people feel good in their own skin.
South Korea has long been recognised as a world leader when it comes to cosmetics and skincare. Husband-and-wife team Alexandra Matei Amundsen and Robin Amundsen founded QKoreanCosmetics with the goal of delivering top-quality Korean skincare to the Nordics. Since its launch three years ago, the family-run business has found immense success in Norway and now also expanded to Sweden.
“The journey has been incredible so far, we sometimes have to pinch ourselves,” Matei Amundsen says. “We had grand ambitions from the start, but it wasn’t just a dream – it was a goal we knew was within reach. We’ve always had complete trust in the quality of the products and knew they could help people.”
A limited range of high-quality products
For many, QKoreanCosmetics has felt like a breath of fresh air in the field of skincare. With strong values and passion that shines through in every aspect of the business, it has quickly become a leading supplier of high-quality Korean cosmetics in Scandinavia.
“Quality always comes first,” Matei Amundsen says. “We only offer research-backed, market-leading products made with pure, all-natural ingredients. The producers we work with are well-established and professional, with a focus on research and innovation.”
QKoreanCosmetics wants to know its products inside and out, hence it offers a limited range. The team has all the in-depth knowledge necessary for personalised guidance and tailored skincare routines for its customers. “I believe our customer-centred approach sets us apart. We know and care about our customers and building good relationships with them is an important part of our business,” says Matei Amundsen. “We love connecting with existing and potential customers and giving them our expert advice. We apply a personal touch to everything we do, and I think it makes us unique.”
Central to the brand’s ideas is that skincare isn’t just about having good, healthy skin but also about wellness and personal care. According to Matei Amundsen, carving out a few minutes to take care of ourselves every day should be a priority. “Alongside fantastic products, we want to create space for wellness in daily life. We want to encourage people to take a little time to pamper themselves, allowing themselves a moment of calm even on a busy day.”
All-natural, gentle, and effective skincare
QKoreanCosmetics offers products formulated with high-quality natural ingredients, suitable for all skin types and ages. The brand provides personalised skincare routines tailored to each customer’s needs. “We can create a routine specifically for each customer’s skin and individual needs, and we’re happy to discuss concerns and advise on products and their use,” Matei Amundsen says.
With no strong chemicals that could negatively impact customers’ skin barrier or require them to wear strong sunscreen to avoid damage to their skin, QKoreanCosmetics offers safe and effective products that will suit almost anyone. “Our range of products targets a wide range of skin issues such as acne and rosacea as well as promoting general skin health and appearance,” Matei Amundsen explains. “Since our products are gentle and all-natural, they’re easy to use – you really can’t go wrong.”
The pure, natural ingredients also inspired the marketing approach. “We wanted to bring the products back into nature where they belong and show the true power of natural ingredients,” says Matei Amundsen. The vision was to take photos of the products in beautiful natural surroundings around the Nordics, with shoot locations in Lofoten and Iceland making for stunning images that inspire customers.
“Delivering high-quality products that provide great results is at the core of what we do. We want to help people embrace their skin and feel good in themselves,” Matei Amundsen says. “Our customers often tell us that they feel more confident and that their skin has a new glow. Helping people feel good about themselves is so rewarding!”
With plans to expand sales to the Danish market next year, QKoreanCosmetics shows no signs of slowing down. “Though we’re ambitious, we’re not in a rush. Our business should grow in a safe and sustainable way that feels natural,” Matei Amundsen adds. “We get fantastic feedback from our customers and are so happy to be able to do something we truly believe in. Our journey has just started – we’re here to stay!”
Web: qkoreancosmetics.no
Facebook: QKoreanCosmetics.no
Instagram: @qkoreancosmetics.no
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