The importance of Swedish commerce cannot be underestimated. Besides playing an important role in the lives of millions of people, our industry is crucial to the enrichment of Swedish cities and society. Now, we want to welcome you to the land of commerce as Christmas approaches!

No matter where you are in Sweden, if you are visiting for a day, a week, or a month, you will notice that commerce is a central part of the country.

Whether you are into fashion, cosmetics, outdoors activities, or perhaps DIY, shops across Sweden are ready to welcome you as they are preparing for their favourite part of the year – Christmas!

Christmas is without a doubt one of the most important times of the year for Swedish retailers. Last year, approximately 21.5 billion SEK were spent in Swedish shops, as customers bought gifts for loved ones.

Whether you celebrate Christmas or not, I encourage you to take part in the Swedish retail experience. Hopefully, the gifts you buy will bring joy and happiness to friends and family for many years to come!

Read more about our services at: www.svenskhandel.se

Svensk Handel (Swedish Commerce) is the business and employers’ association serving the entire trade and commerce sector. It represents commercial enterprises on issues concerning employment and economic policy. Svensk Handel is tasked with creating the best trading conditions for commercial enterprises, both large and small.

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