Zoundio: Game-changer for guitar learning

Zoundio turns music education into the awesome experience it should be. With its praised Gibson App, you can learn how to play the guitar and have fun at the same time.

Zoundio is a tech and music-loving team of musicians, developers and creatives based in Stockholm, with a portfolio of products including a multi-patented mu- sic engine. “Our focus is to enable music creation and learning through technol- ogy in an inspiring, educational and in- teractive way,” says Fredrik Andersson, chief operating officer at Zoundio.

Since 2020, Zoundio has collaborated with iconic brand Gibson, the most re- nowned manufacturer of guitars in the world. Together, they have developed the official Gibson App, which was launched in 2021. It’s an app you can use to learn how to play the guitar. “Lots of people want to learn how to play an instrument, but it can be tough for beginners and hard to know how to start. Traditionally, 9 out of 10 quit during the first year. We’re turning this around,” says Andersson.

The Gibson App works with any guitar and includes curated lessons, custom- ised to your needs so you learn the right things at the right time. The app’s mi- crophone listens when you play and you get feedback in real time. In short, it’s like Guitar Hero, but with a real guitar and with serious education added. The app also includes a digital amplifier with acoustic and electric effects.

The Gibson App is available globally and hundreds of thousands of users are already learning how to play. “This is a gamified experience, to keep you moti- vated and to continue playing. As you get better, you become more independent,” adds Andersson. “It doesn’t have to be hard, you don’t need years of pain and suffering to learn how to play.” The app is suitable for beginners as well as more advanced guitar players.

According to a review in Guitar World, the Gibson App is a game-changer; “Whether you’re a beginner and just getting started, an occasional player at home, or a serious gigging and recording musician, the Gibson App provides you with everything you need to learn and play – and have fun doing it!”

The team at Zoundio has also developed a new app for iOS called Rechords, which is intended for piano and guitar players who want to jam to their favourite tunes.

Web: www.gibson.app
Facebook: gibsonapp
Instagram: @gibson.app