Weber’s Danish barbeque school, Weber Grill Academy, has turned grilling into a part of the Danish national identity. Today, Danes barbeque more than any other nationality and now Weber Grill Academy plans to spread the BBQ fire to the UK.  “Our goal has always been to increase people’s barbeque knowledge and skills so that if they want to do their Christmas roast on the barbeque, they feel comfortable enough to do that. It is not just about grilling sausages and pork chops in the summer; it is about creating a certain lifestyle,” says Manager of the Weber Grill Academy Anders Jensen.