Danish design is globally known for its functional aesthetic refinement. Essey has taken this concept even further and created products that have been inspired by their own functionality, allowing a showcase of identity and individualism. Crumpling up a piece of paper and throwing it in the bin may not produce much excitement for most people, but for John Brauer this rather mediocre act got his creative juices flowing. And so Bin Bin was created. Bin Bin is a bin that shows its own function by looking like a, rather fantastic, crumpled piece of paper.
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