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The Magazine promoting Brand Scandinavia

Scan Magazine is a unique English-language showcase for Scandinavian countries. It appeals to all those who have a relationship with or a connection to these countries – be it through family, business, tourism, migration or investment.

Scan Magazine, Issue 103, August 2017 Cover

Scan Magazine, Issue 103, August 2017 is out now!

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Gunilla Bergström: With the honesty of a child

As Gunilla Bergström turns 75 and the character that made her famous, Alfons Åberg, turns 45, Scan Magazine speaks to the Swedish children’s book author about success, struggle and refusing to fake it.

“People were bewildered,” says Gunilla Bergström about her first Alfons Åberg (or Alfie Atkins, as he is called in English) book, first published in 1972. The book was considered controversial, and an eye-opener, due to the fact that the only parental presence in the book was that of Alfons’ father. “I was surprised. I didn’t know much about children’s books anyway; I was pregnant with my first child at the time,” she says plainly. Her own father, she explains, was so effortless in his way with kids. A good father figure who read...

"Let us work together. Great days lie ahead if we continue to transcend borders to benefit commerce and cooperation"
Stefan Löfven - Prime Minister of Sweden
Issue 73 - Scan Magazine

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